Brian M. Fraley: Deep Roots in the Heavy Construction Market
Brian brought a new level of understanding to marketing for the heavy construction industry when launching Fraley Construction Marketing (formerly Fraley AEC Solutions) in May 2014. He believes that creating interesting content is the key to marketing success.
Brian spent an entire career (25+ years) in marketing, public relations, writing and editing, jobsite photography, and business development within the built environment. Raised in a multi-generational heavy highway contracting family, he’s been passionate about the industry since childhood: the infrastructure, equipment, people, materials, building processes, history, and technology. Learn more on his LinkedIn profile by clicking here.
Not much has changed. Brian helps heavy construction clients build their brands by creating written and visual content to this day. He plays a hands-on role in every job. You can usually find Brian working on email marketing campaigns, websites, job stories, press releases, social media, and more for a growing list of respected companies across the U.S.
Brian shares his knowledge in the Construction Marketing InSITE Newsletter, Construction Marketing Straight Talker Blog, various construction magazines, and on LinkedIn, Facebook, and Twitter. His free time is spent with family, writing, woodworking, landscaping, cycling, golfing, or voraciously consuming books and trade magazines.