Brian M. Fraley, Owner & Chief Strategist
Brian brought a new level of understanding to marketing for the construction industry when launching Fraley Construction Marketing (formerly Fraley AEC Solutions) in May 2014. He’s not just a consultant with marketing communications expertise serving the industry, but has worked within it.
Brian spent an entire career (nearly 25 years) in marketing communications, public relations, writing and editing, jobsite photography, and business development within the built environment. Raised in a heavy highway construction family, he has always been passionate about the industry: the infrastructure, equipment, people, materials, building processes, history, tools, and technology. Learn more on his LinkedIn profile by clicking here.
These days, Brian helps construction clients build their brands by getting publicity, generating leads and new business, maintaining customers, attracting talent, and much more. He plays a hands-on role in every project. You can usually find Brian coaching construction firms on marketing strategy, or working on email marketing campaigns, websites, job stories, press releases, social media, and more for a growing list of respected construction firms across the U.S. Despite the suit and tie, Brian is most comfortable in boots and jeans on the construction site.
Brian shares his knowledge in the Construction Marketing InSITE Newsletter, Construction Marketing Straight Talker Blog, various construction magazines, and on LinkedIn, Facebook, Twitter, and Google+. His free time is spent with family, writing, woodworking, landscaping, cycling, golfing, or voraciously consuming books and trade magazines.