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Writing

How to Write Better Construction Job Stories

October 29, 2019 by Brian Fraley

Write Better Construction Job Stories Blog Graphic

Categories: Content Marketing, Job Stories, Public Relations, Writing

7 Ways to Piss Off a Construction Magazine Editor

October 1, 2019 by Brian Fraley

Piss Off Construction Magazine Editor_Fraley CM

Categories: Construction Marketing, Construction Photography, Content Marketing, Editing, Public Relations, Writing

Freshen Up Your Stale Construction Website Content

August 13, 2019 by Brian Fraley

CONEXPO Website Content Article_Fraley CM

Categories: Construction Marketing, Content Marketing, Editing, Website Design, Writing

Content Marketing: The Construction Industry Must Shift Gears or Stall

February 25, 2019 by Brian Fraley

Categories: Construction Marketing, Content Marketing, Digital Marketing, Marketing Strategy, Public Relations, Writing

Start Spreading Your Company News

November 28, 2018 by Brian Fraley

Categories: Branding, Construction Marketing, Editing, Public Relations, Writing

13 Construction Blogging Questions Answered

September 25, 2018 by Brian Fraley

13 Construction Blogging Questions

Categories: Blogging, Branding, Construction Marketing, Content Marketing, Marketing Strategy, Writing

R.G. LeTourneau: Content Marketing Pioneer

August 29, 2018 by Brian Fraley

R.G. LeTourneau Content Marketing

Categories: Construction Marketing, Content Marketing, Marketing Strategy, Writing

The Infinite Value of Online Publicity

July 24, 2018 by Brian Fraley

Categories: Construction Marketing, Digital Marketing, Marketing Strategy, Public Relations, SEO, Writing

How General Contractors Can Win with Blogging

June 24, 2018 by Brian Fraley

JH Greene Construction Blogging Graphic

Categories: Blogging, Construction Marketing, Content Marketing, Digital Marketing, SEO, Writing

15 Press Release Ideas for Your Construction Company

January 29, 2018 by Brian Fraley

15 Construction Press Release Ideas Blog Graphic

Categories: Construction Marketing, Public Relations, Writing

Will Print Construction Magazines Become Extinct?

September 26, 2017 by Brian Fraley

Will Print Construction Magazines Become Extinct Graphic

Categories: Construction Marketing, Public Relations, Writing

Construction Marketing Advice That’s a Bunch of Malarkey

March 28, 2017 by Brian Fraley

Construction Marketing Malarkey Graphic

Categories: Advertising, Blogging, Branding, Construction Marketing, Content Marketing, Marketing Strategy, SEO, Social Media Marketing, Video Marketing, Writing

How Foley Engines Upshifted into Content Marketing

January 31, 2017 by Brian Fraley

How Foley Engines Upshifted into Content Marketing Graphic

Categories: Branding, Construction Marketing, Content Marketing, Marketing Strategy, SEO, Writing

How to Energize Public Relations like Elon Musk

April 28, 2016 by Brian Fraley

Categories: Public Relations, Writing

How to Generate Inbound Leads with Blogging

March 20, 2016 by Brian Fraley

Categories: A/E Marketing, Construction Marketing, Digital Marketing, Marketing Strategy, SEO, Writing

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No Spam. No Sales Pitch. Just Ideas for Growing Your Construction Company.


Fraley Construction Marketing has achieved incredible results in our company’s marketing efforts. Brian has taken our social media and press releases from zero to overwhelming. This is due to Brian’s industry knowledge and exemplary communication skills. His skill and guidance have led us beyond our expectations.
Ben DuttonPresidentEquipment Corporation of America
We knew Fraley Construction Marketing had some larger clients and we are much smaller in terms of revenue and operations. However, Brian welcomed us as a client and we’ve never felt any less important than the big companies. We are good at delivering our construction services, but not so much with marketing them.  Brian’s advice is always sound and from the heart.  We consider him an equal part of our operation.
Jeff & Kelly ShannonMission Critical Operations
Fraley Construction Marketing was informative, patient, and great to work with! The construction industry knowledge proved to be invaluable during the development of our website, not to mention the potential publicity for our towers because of its strong trade media connections.
Gary M. Dinmore, P.E.Co-FounderBDB Bridge
We are very happy with Fraley Construction Marketing’s services. Brian helped us get into key industry trade publications and did a fantastic job writing the story of an unconventional project we performed. His experience and understanding of the construction industry is inherent. We continue to work with Brian, whose knowledge and hard work has raised our online presence!
Kay MiluskiPresidentCompaction Grouting Services
I was looking for an effective and precise way to market my new Black Splitter log splitting products to potential customers and that’s exactly what I got with Fraley Construction Marketing. Brian exceeded my expectations by suggesting a project application story instead of a standard new product press release, and identifying and getting it published in at least six industry trade publications. I will be doing more marketing projects with Brian in the future.
Eric RansomeOwnerRansome Attachments
Brian Fraley is an asset to any business that desires a stronger emphasis on construction marketing. In the past year, Brian crafted two job stories, opening doors to more than 10 publications, including PileDriver, Piling Canada, Deep Foundations, Foundation Drilling and Pile Buck to name a few. His in-depth knowledge of the construction industry, writing and photography skills, and relationship with trade magazine editors makes collaborating on stories a pleasure and helps ECA promote the cap…
Jeff HarmstonVice President - Sales & MarketingEquipment Corporation of America
We were on the verge of rolling out a residential building product and needed a logo that would properly represent the brand. We needed a firm we could trust. Fraley Construction Marketing sat down with us to learn about the nuts and bolts of our product and our long-term objectives. They ultimately designed a logo that we felt properly reflected the brand. We look forward to working with Fraley to introduce this innovative product to the marketplace.
Rich McManusPresidentFROG Systems, LLC
We found Brian and his team easy to work with and they did an outstanding job on our website. Brian offered editorial work when needed and his team put together a great layout and format for our site. Once we decided to get serious with the content, our site came together quickly and now we have a more professional representation of Earth Engineering on the Internet. I highly recommend Fraley Construction Marketing for anyone involved in the engineering or construction industry who wants someone…
Ward McMasters, P.E.PresidentEarth Engineering Inc.
We are extremely pleased with the work Fraley Construction Marketing has done. We had a massive amount of website content that needed to be edited and written within a tight schedule and it was all done in a timely manner. Brian is a great communicator and talked me through the entire process to make sure everything was exactly to our liking. 
Caitlin KitchensCommunications SpecialistSuperior Construction
Fraley Construction Marketing has taken KB’s online presence to the next level. Brian utilizes multiple social media platforms to engage with our industry and drive traffic to our website. They also manage our e-mail marketing and we anticipate many long-term benefits. Fraley is a truly innovative online marketing firm.
Mark WaltersMarket ManagerKB International
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