Brian M. Fraley, owner of Fraley AEC Solutions, LLC, will be the guest speaker discussing social media marketing for the construction equipment industry with members of the Delaware Valley Chapter of the Associated Equipment Distributors (DVAED). The association’s Spring Meeting/Open House will take place on May 10, 2016 at Norris Sales Company, Inc. in Conshohocken, Pa.
The session will serve as an overview for firms looking to add social media to their construction marketing toolbox. Topics covered will include how to establish and maintain a presence; build a brand, and engage with clients and prospective customers.
The equipment sector has always been at the forefront of the construction industry when it comes to marketing, but many are not getting the full benefits of social media,” says Fraley AEC Solutions Owner Brian M. Fraley. My presentation will lay the groundwork for building and maintaining a social media presence that can generate leads over time.”
DVAED is an association of over 2,000 men and women producing over $600 million in equipment sales and service to the construction industry in the Greater Philadelphia region.